Backlink vetting checklist

Six checks. Published thresholds. Fail one and the site is out.

Every website is screened against the Miran Gate before it can reach your list, and every site that passes arrives with the data behind each check. Try it yourself below.

Try the gate

Run a site through it.

Pick an example or move the sliders. This is how our default thresholds treat a site — the same logic, simplified.

Try an example site
38,400
58
+9%
62%
2
6 of 6 checks passedPasses the gate. Goes on your list.
  • 1. Real traffic — passed38,400 visits/mo, trend +9%
  • 2. Right countries — passed62% of traffic from your markets
  • 3. Topical fit — passedTech & privacy: a natural fit
  • 4. Clean outbound links — passed2 commercial links per article, no toxic neighbours
  • 5. Not a link farm — passedNamed authors and a real editorial archive
  • 6. Direct contact — passedAgreement with the owner or editor

An illustration of our default thresholds. Real reviews also read the site’s recent articles and its full link profile, and thresholds are tuned to each brief.

t•••-privacy.comDR 6438.4k/mo✓ approved
b•••vpn-deals.netDR 71410/mo✕ no real traffic
s•••tech.ioDR 5812.9k/mo✕ casino links on site
c•••-sicherheit.deDR 6122.1k/mo✓ approved
w•••forus-hub.comDR 553.2k/mo✕ sells to anyone
n•••streaming.co.ukDR 6751.0k/mo✓ approved
g•••-news24.orgDR 498.8k/mo✕ traffic down 61%
p•••securite.frDR 5917.6k/mo✓ approved
e•••reborn.comDR 631.1k/mo✕ expired-domain rebuild
r•••-geek.comDR 579.4k/mo✕ 92% traffic off-market
m•••reisen.deDR 5214.2k/mo✓ approved
l•••linkbase.netDR 466.1k/mo✕ reseller, not owner
example log · domains masked

The thresholds

What each check requires.

These are our defaults. If your brief sets stricter limits — higher traffic, specific countries, a minimum DR — we apply yours on top.

Real traffic

Check 1

3,000+ organic visits/mo · 12-month trend no worse than −30% · no high-DR, no-traffic domains

Pass
38,400 visits/mo, +9% over 12 months
Fail
DR 71 with 410 visits/mo

Right countries

Check 2

40%+ of organic traffic from your target markets

Pass
US 41% · UK 12% · CA 6%
Fail
92% of traffic from outside your markets

Topical fit

Check 3

Relevant topic across the 10 most recent articles

Pass
Tech, streaming and travel guides
Fail
Recipes one day, crypto loans the next

Clean outbound links

Check 4

No casino, pharma, adult or loan links · 3 or fewer commercial links per article

Pass
2–3 editorial links per article
Fail
Casino and pharma links in recent posts

Not a link farm

Check 5

Indexed · named authors · no PBN, expired-domain or sudden-DR-spike footprints

Pass
Six-year archive, named editors, indexed
Fail
“Write for us” mill, expired-domain rebuild

Direct contact

Check 6

Owner or editor confirmed before any order

Pass
Agreement with the site’s editor
Fail
A reseller reselling another reseller

Beyond the six

Signals we read before a site gets near the gate.

Some warning signs don’t fit in a threshold. These are the ones we look for when we read a site.

Sudden authority spikes

A DR that jumped in weeks usually means bought links pointed at the site, not readers.

Anchor text patterns

Outbound anchors that look like a price list of money keywords are a farm signal.

Indexation

We confirm the site, and for insertions the exact page, is indexed in Google.

Ad and affiliate density

Pages buried in ads and affiliate boxes pass little value and look poor to readers.

Recent editorial activity

A real publication keeps publishing. Long silences followed by bursts of guest posts are a warning.

Ownership history

Expired domains rebuilt to sell links are one of the most common footprints in competitive tech niches.

Machines sift, people decide

AI-assisted screening. Human sign-off.

Software pulls the data and flags risks on every site we find. A person on our team reviews every site that passes before it can appear on a client list. Then you review it again.

  1. DataBacklink and traffic data pulled for every prospect
  2. AI screeningTopic, outbound links and farm footprints flagged
  3. Human reviewEvery passing site read by our team
  4. Your approvalYou see the data and decide, site by site

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